Chase Bank TV Ad is Awful!
What in the world inspired Chase Bank of California to authorize that terrible ad with a known Comedian(?) and cohorts to run around a small house breaking things? It’s nothing more than a demonstration of throwing a temper tantrum and expecting someone else to clean up the mess.
My Questions –
- What problem does this ad help the consumer overcome?
- What company values are represented?
- What is their mission?
This ad fails to convey any of those answers. But they have a lot of money, and getting attention must be more important that being a trusted member of the business community
I’m grateful there aren’t any Chase Bank Branches in our business community. As a business coach I certainly could not recommend them.
Until next time -